GLOBUL, GERMANOS TO SWITCH OFF THE LIGHTS DURING EARTH HOUR 201229-03-2012
For a fourth consecutive year, GLOBUL and GERMANOS will join the international environmental organization WWF initiative Earth Hour to be held between 20:30 and 21:30 of March 31, 2012.
During the Earth Hour, the two companies will turn off the electric lighting at their office buildings and over 280 shops as well as their neon advertising signs in Sofia, Varna, Burgas and Haskovo. Only the systems providing the seamless network operation and customer service will be left online.
GLOBUL’s electromobile will escort the special procession in Sofia, which is organized by WWF Bulgaria this Saturday during the Earth Hour. The procession will start at 20:30 from the square in front of Ivan Vazov National Theater and will end near the National Palace of Culture (NDK).
In addition, each year GLOBUL and GERMANOS run an active communication campaign to encourage their clients, employees and partners to join the Earth Hour.
Traditionally, the Earth Hour global initiative calls upon all people to switch off their lights for an hour showing their support for the fight against climate change. This year’s campaign is held under the motto I Will If You Will and uses a special YouTube videoplatform in which the green fans can submit their video challenges in order to inspire others to contribute themselves to a sustainable future. As a result of the campaign, thousands of users already committed to various activities – recycling, switching to energy saving bulbs or plugging off their mobile phone recharger from the power point.